It’s called the “RF8 Matrix.”
And what it gives you is virtual X-Ray vision in your target market. So you can see beyond the confusing mix of products, offers and web sites and find the low-hanging fruit in virtually any market.
Let me explain:
The problem in target markets is there’s often so much going on, so many ebooks, courses, cd’s, dvd’s, and so forth being offered by a variety of vendors, sellers and marketers, that you can’t see the forest for the trees.